Dakotomy

Work

Why Brand?

The Proof

200%

A strong brand can justify charging a 200% price premium. — Kantar (2022)

1:1

A 1% increase in brand awareness garners a 1% increase in annual revenue. — Neilsen (2021)

9x

Brands can capture 9x more market share based on perception alone. — Kantar (2022)

3x

Companies that prioritize design see 3x higher revenue growth — McKinsey 2018

Brands with strategy find product-market fit faster.

A great brand strategy is your ticket to product-market fit. It zeroes in on your ideal customer, aligning what you offer with their needs and identifying your unique position in the market.

Strategy & Alignment Workshops

Value Proposition

Purpose, Vision & Mission

Audience Definition

Positioning

The highest-grossing brands are built around insight

Our process reveals key insights that shape your identity, messaging, and creativity, giving you a clear point of view that connects. Focus on what matters to customers, hit the mark, and see higher returns.

Naming

Identity Design: Logo, Typefaces, Color Palette

Product Strategy & Design

Tone and Voice

Brand Messaging

Brand identity is a tool for scale

Scale-ready design sets an unbreakable foundational brand that every team can use to scale their efforts and communicate the same, clear message.

Multi-platform branding

Style and Implementation Guides

Web, Ad and Presentation Templates

Brand Headlines, Elevator Pitch and Messaging Guide

We’ve spent over 10 years working in startup and VC, learning the critical components to each stage of growth. Our pragmatic, tailored approach gets you the tools you need, as you need them, so you can scale quickly and evolve as you grow.

Early

Growth

Challenge

Branding is THE best tool for scaling. Imagine having everyone on the same page, with all the tools they need, ready to run. When you build the foundation before executing – when you nail the message before spending – your efforts go so much further.

Solution

We help companies create unbreakable messaging foundations and long-term strategies for both scalability and connection.

BRAND GOALs:

Internal alignment across leadership
Tools for every team to scale their efforts in unison
“framework for maintaining consistency in your messaging, visual identity and customer experience” — Entrepreneur
Attract standout talent
Eliminate duplicative efforts
Work less hard to attract customers

Established

Early

Growth

Challenge

Solution

We help companies create unbreakable messaging foundations and long-term strategies for both scalability and connection.

BRAND GOALs:

Internal alignment across leadership
Tools for every team to scale their efforts in unison
“framework for maintaining consistency in your messaging, visual identity and customer experience” — Entrepreneur
Attract standout talent
Eliminate duplicative efforts
Work less hard to attract customers

Established

Early

Growth

Established

Challenge

In a world of megaphones, you cannot afford to be anything other than magnetic. As each enterprise's awareness expands and contracts fighting for relevance, so does their market share. The allure of an authentic, purpose-driven brand can swiftly turn a startup into a titan, or a titan invincible to new ideas.

Solution

We help enterprises stay relevant by growing awareness through new opportunities while still staying true to who they are.

BRAND GOALs:

Update branding for extensibility across channels
Reposition within the market
Integrate learnings into brand
Consistent messaging and branding across touchpoints

Early

Growth

Established

Challenge

There's no worse feeling than being in an elevator without a pitch. You scramble to find all the right words to explain how you’re on the brink of transforming an industry. Yet, articulating what you do, who you are, and how you're different remains elusive. If you’re feeling this, so is your team, your investors, and worse—prospective customers.

Solution

We help startups understand who they need to become in order to connect with their audience to emerge as the dominant brand in their industry.

BRAND GOALs:

Attract Investors

“Investors look for startups with strong growth potential and a clear vision. A compelling brand can help communicate your vision and market potential, making your startup more attractive to investors and venture capitalists.” — Entrepreneur

Deeper understanding of your audience and their needs
Clarify and simplify your message
Avoid pitfalls like rushed websites

Everything we offer

Strategy

Naming

Customer & Competitive Research

Brand Strategy

Website Content

Content Strategy

Information Architecture

Design

Brand Identity

Wire-framing & UX

Web Design

Full-Stack Graphic Design Support

Development

Accessiblity

Search engine optimization

GDPR

Web Development

Additional services

Brand Anthem Video

Campaign Strategy

Campaign Ad Production

Animation

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Why Brand?

CONTACT

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SOCIAL

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YouTube

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Privacy Notice

DAKOTOMY

Work

Why Brand?

CONTACT

Email Us

Schedule a call

OFFICES

SF —

11:18 PM

NYC —

Terms

Privacy Notice

DAKOTOMY

Work

Why Brand?

CONTACT

Email Us

Schedule a call

OFFICES

SF —

11:18 PM

NYC —

Terms

Privacy Notice

The Proof

The Proof

200%

200%

1:1

1:1

9x

9x

3x

3x

Brands with strategy find product-market fit faster.

Brands with strategy find product-market fit faster.

Brands with strategy find product-market fit faster.

The highest-grossing brands are built around insight

The highest-grossing brands are built around insight

The highest-grossing brands are built around insight

Brand identity is a tool for scale

Brand identity is a tool for scale

Brand identity is a tool for scale

Approach

We’ve spent over 10 years working in startup and VC, learning the critical components to each stage of growth. Our pragmatic, tailored approach gets you the tools you need, as you need them, so you can scale quickly and evolve as you grow.

Early

Growth

Challenge

Solution

BRAND GOALs:

Established

Early

Growth

Challenge

Solution

BRAND GOALs:

Established

Early

Growth

Established

Challenge

Solution

BRAND GOALs:

Early

Growth

Established

Challenge

Solution

BRAND GOALs:

Everything we offer

Everything we offer

Strategy

Strategy

Design

Design

Development

Development

Additional services

Additional services

Want to see more?

Mimic

Mimic

Mimic

Mimic

Mimic

Gntl

Gntl

Gntl

Gntl

Gntl

GetFeedback

GetFeedback

GetFeedback

GetFeedback

GetFeedback

DAKOTOMY

CONTACT

SOCIAL

OFFICES

DAKOTOMY

CONTACT

OFFICES

DAKOTOMY

CONTACT